Customer Service & Customer Satisfaction

http://columbus.bizjournals.com/columbus/business_resources/starting_a_business/business_advice/at_your_service/2009/01/19/column60.html?s=sbc:3

The above article by Hal Becker is "Ramp up customer satisfaction for better sales in a down economy". By combining your goals of maximizing your resources to improve customer service will be key elements of business success over the next 6-months. Can we use social networking to replace face-to-face networking? As an example, a house listing that expires will receive multiple contacts from agents by phone, letter and maybe email. How many will make an effort to knock on their door and just drop off information? The sellers need only one agent to help them - and the winner is?

Remember, we need to help people in a down economy. We need to help them do their job better (because they have to work harder with less staff), we have to be a resource for them (because they have to do multiple jobs), we need to show them how to save money (because maintaining cash reserves is essential in a down turn), and we must always have excellent customer service (because stress in a down turn - turns up!)

Use all of your resources to improve your customer service by helping your customer or client succeed. I use my expertise as a valuable resource providing more upfront consultation without charge - more as a mentor. By practicing this approach, I am the winner.

Remember, you need to help your customer or client in a down economy.