As per Gary Scott, Senior Vice President of the Allen Tate Company, he has defined five action items that we should all concentrate on now and carry into 2010. The commentary is my perspective on each goal.
1. Interpret the Media – every news story has a slant and the entire story must be read and interpreted to understand the emphasis of the story. The title of the article may not all reflect the point of the story. Housing starts, increase sales, consumer confidence, and the economy are subjects slanted by the media outlet for viewership and only one perspective. We owe it to ourselves to be fair and balanced!
2. Return on Investment - are we seeking new ways to do what we do? Technology is changing faster than we can keep up with but it does provide us with a new avenue in which to do our work. Find faster, easier and cheaper ways to do what you do!
3. Maximizing your Resources – are you overlooking any resources that may benefit you? How about a business mentor willing to help, answer questions and provide guidance?
4. Social Media – you must become active in the changing world of social networking sites. The opportunities are enormous and the connections are seemingly endless. Connect and make the world a closer network. I would be glad to provide tips on the use of LinkedIn.
5. Customer Service – we can’t diminish the importance of customer service – no matter what the industry. Communication, reputation, and professionalism will differentiate you from all of your peers!
All of these goals are achievable with a strong foundation of using the fundamentals of your expertise in new venues and in new ways. Using your knowledge, connections, and networking to make 2010 the best year yet will become “The New Normal”.
Tuesday, September 29, 2009
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