GAIN CREDIBILITY AS AN EXPERT
LinkedIn is a professional networking site which spans around the world. It is a rolodex of people you do not know but have the ability to connect with. The idea is to illustrate why other professionals want to connect with you. Your approach to LinkedIn and your professionalism will speak volumes. Give rather than get. Become active in groups by posting discussion items. More importantly however is for you to read other posts. Provide expert and insightful input. These posts are on public display. Many professionals overdue their welcome and become self-serving. Stay away from those professionals.
Also, go to the “Answer” section and join in by asking relevant questions and / or providing answers to posted questions.
Action: Select one of your groups and post a discussion item on something of interest to the group. Do not market you or your services! Become a Trusted Advisor! In another group, find a discussion item which you can respond and offer advice. Become a “go-to” professional.
Monday, January 30, 2012
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