MANAGE MY PROFESSIONAL BRAND
LinkedIn groups with a professional purpose that match your career goals are much better than other social networking sites. On other sites, you will have to drive people to your group or page. You have the opportunity to voice your thoughts and connect with other members of the group.
Action: On LinkedIn become an ACTIVE member of a group with “like minded” professionals. Join groups with national and local perspectives. Or, if you don’t see a group which reflects your professional niche, start your own group. I started my own group in 2009 and it has over 4,800 members.
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